Salford City co-owners Gary Neville and Sir David Beckham have unveiled the team's new-look orange home shirt as part of the club's rebranding ahead of the new season.
The League Two club's identity underwent a series of alterations following the takeover of the team by a consortium which included members of Manchester United's so-called 'Class of 92' in 2014.
For much of the club's history, the team wore orange shirts, but they have worn red shirts since the 2014 takeover.
The changes to the club's aesthetics come after Neville and Beckham led a consortium, alongside some business partners, that bought the club in May 2025. Beckham is also a co-owner of MLS side Inter Miami.
Their fellow 'Class of 92' members Paul Scholes, Nicky Butt, Ryan Giggs and Phil Neville relinquished their stakes following the 2025 takeover but continue to occupy positions at Moor Lane.
Salford previously unveiled a new crest in December which pays homage to the club's history and have now unveiled their new home shirt which has returned to the traditional orange.
In a video posted on Salford's social media channels on Thursday, Neville and Beckham studied the shirt and discussed it's creation.
"I think it's going to stand out," Beckham said to Neville. "But do you know what I love about this is I talk about Miami and I talk about owning the colour pink and now we're going to own the colour orange in club football.
"Now this is a proper shirt."
— Salford City FC (@SalfordCityFC) August 6, 2026
Introducing our 2026-27 home kit 🧡🖤#PaintTheCityOrange pic.twitter.com/P7LbkOr2mQ
Neville said Beckham, a fashion icon, had been working on the shirt's design for six or seven months.
The club's new logo is reminiscent of the traditional one used before the 2014 takeover. As well as the familiar lion, it features a rose in a nod to the city's famous Salford Lads Club which was made famous by The Smiths who posed in front of the building for the inside cover of their 1986 album 'The Queen Is Dead'.
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Salford finished fourth in League Two and reached the playoff final last season but failed to achieve promotion to the third tier after losing 3-0 to Notts County at Wembley.
They appointed Peter Cklamovski as their new manager in June following the Karl Robinson's sacking.
Salford begin their League Two campaign on Aug. 15 when they travel to face Barnet, one week after they kick off their 2026-27 season with a Carabao Cup first-round tie against Shrewsbury on Saturday.
